Take back control

of your data

85% of people like you are worried about how much social media sites know about them. Facebook knows more about you than you do!

Find out what personal data companies collect about you, and delete what you no longer want them to keep!

Companies like these guys^^



people ready to control their data!

Thank you! We will be in touch as soon as possible!

Oops that didn't work! You might have content blocking enabled.
Sign up here instead!

Discover the personal data companies collect about you.

Find out what Facebook knows about you and how they use it.
Your data reveals your personality, social life, and impacts your security.
It's time you found out what your data says about you.
Find Out for Free

How it works

Download your data

Request and download your data in from Facebook, ready for you to analyse.

Guide to download in the right format

Upload it to Ethi

Upload your data to Ethi, deselecting any files you don't want to upload.

Your data is safe: we encrypt it in-browser before upload, and it's sent and stored encrypted.
It's not yet end-to-end encrypted - it's decrypted when being analysed. It's only used for you!
Read a summary of our Security, Privacy,ย and ToS

Explore your data

Explore the analysis we've done that reveals what your data reveals about your life.
Your data reveals so much about your life that it's even a cybersecurity risk.

Data you add to Ethi is only used to provide you with the Ethi Service.
We don't sell, share, or use this data for anything else.

We believe your data should only be used in ways that you clearly consent to, that benefit you.

Explore For free

Delete what you no longer want them to keep!

FaceErase, our Chrome extension, makes it 100 times easier and faster to clean up your Facebook history. It helps you delete data you don't want Facebook to keep!

Clean up for Free

  • Your Posts
  • Wall Posts (on your wall) by other people

โ€Deep clean - for Founding Users & Early Believers
Get rid of anything embarrassing you've ever said or liked, and limit how much Facebook can target you!

  • Comments
  • Likes & Reactions
  • Ad interests
  • Off Facebook activity
  • Companies Targeting you
Get FaceErase

Support the team

At Ethi, we want to put individuals in control of their personal data, and help them use that data to transform their lives and the world.

The future will be shaped by whoever controls our data. Help us make sure it's you!
Oscar King

Before Ethi, Oscar worked with UCL academics on cutting edge research in privacy-preserving algorithms. He is a final year MEng Computer Science student specialising in Machine Learning.

Michael Jelly

Mike loves solving problems and creating amazing user experiences. He wants to build technology that gives individuals more control over their lives. Mike studied PPE at UCL with Alix.

Alix Dumoulin
Data Science

Alix loves data! She supports data for good initiatives and worked on a civic tech project before Ethi. She's studying an MSc in Applied Social Data Science at the London School of Economics.

George Punter

George is a first class MEng-ineer from Imperial who is passionate about technology ethics. His experience at ethical tech startups give him a great understanding of how to build one.

Help us out! Subscribe as a Founding User to help us stay caffeinated while we work on Ethi!

We'd love to chat.
Become a founding user

The internet is broken.

Our data is collected to addict us to content.
It's used to maximise the chance that we'll watch another puppy video, or click a gambling advert.
It can be used to infer if you're part of underrepresented groups and treat you differently because of it.
Our data should be used to create value for us, not for advertisers. It's part of our mission!
Join us to build a future where personal data benefits the humans who created it.

Join as a founding user

Ready to change the world?

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form

Check us out on Twitter!

Say hi!

Get in touch and weโ€™ll reply when we arenโ€™t building new shiny features!

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form